Outdoor advertising refers to methods of advertising that are designed to reach consumers when they are out of their homes. Since consumers spend more time out of their homes then in them, outdoor advertising is highly effective. Businesses use this type of marketing platform to build brand awareness, boost visibility, and increase their overall success. The benefits of Outdoor advertising are, they are highly impactful, attention grabbing, high reach, cost effective and are engaging.
Podhigai Ads is a leading and the premium outdoor advertising agency in India, peculiar in Out of Home (OOH) and Digital Out of Home (DOOH) Advertising. Our core outdoor advertising services in India are Hoarding/ Billboard/ Unipole Advertising, Mall Advertising, On-Screen Advertising, Bus Shelter Advertising, Transit Advertising, IT Parks Advertising.Podhigai Ads were founded in 1985 at Chennai with a small team of OOH Advertising professionals. Later in the year 2007 which had a rapid growth and became one of the Best Outdoor Advertising Agencies in India.
Our approach blends with creativity, planning, strategy with a deep grasp of the client's expectation, requirement, and business. We believe that clients are one of the most important key aspects of a national advertising agency’s growth in terms of business in which we have a healthy partnership with over 500+ clients. Podhigai Ads have offices in metro cities like Chennai, Bangalore, Hyderabad, Delhi, Kolkata, Mumbai, Cochin and execute outdoor advertising campaigns pan India.
Out of Home Advertising or Outdoor Advertising has become the most essential part of advertising for small scale industries to large scale industries across pan India. OOH ads are difficult to avoid while the audiences are more in public places, and they can have an exceptional impact on consumers due to their size and contrast to the real-world environment. OOH Advertising has the potential to reach a large set of audiences while they are at public places like Airport, Metro, Roads, Malls, etc.
Read more...Digital Out of Home (DOOH) advertising is one of the fastest-growing forms of advertising in today's digital world, specifically because it is very attractive in many ways. The idea of Digital Out of Home advertising is an updated version of outdoor advertising with integrated digital elements for better exposure, reach, and engagement. The major growth driver for DOOH is flexibility, which allows Advertisers to change commercials on to go, saving time and money on printing and mounting the hoardings
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